Understanding space and time

18 December 2025

What it means to (actually) be built for travel

Travel marketers have been short-changed when it comes to measuring the impact of their efforts, long depending on tools not designed for them. (Let alone having real clarity on how to drive profitability.)

That can only start when your intelligence platform both maps to your travel business, and knows the product you’re selling: time itself.

Here’s how we’re doing just that in our latest for Spacetime.

Navigating time

Spacetime was designed for travel, so it provides a guided path of the space and time you’re aiming to explore: when travelers made reservations (transactions), the future plots of time they bought (reservations), and how this all relates.

Spacetime is smartly designed to solve for the gap in intuitive guidance that traditional tooling lacks.

Segmenting space

Speedily get to the right segment of properties, brands and destinations along with the right timeframes with ease. This is built with a bespoke understanding of travel and your business.

Just as performant as it looks

It’s easy to spot the visual differences between a smartly designed UX and standard analytics tooling. What’s under the hood matters just as much.

Spacetime is built on the most resilient data from the ground up, otherwise it wouldn’t even be possible to group and compare any segment of your business.

It’s incredibly fast and performant, and allows for all of the things that are never-before-seen: from apples-to-apples looks at your entire marketing, to what’s coming next.

Speaking of what’s next…

Be on the lookout for even more sophisticated looks at how you think about your world—including segmentation that’s ‘to infinity, and beyond.’ 🚀

This is an entirely new way to get insights that move the needle toward bigger profits.